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Case Study

Marketing Automation 2.0: Hyper-Personalization

Growth Team
Sep 20, 2025
6 min read

Marketing Automation 2.0

Legacy marketing automation was just a glorified cron job. "If user signs up, wait 2 days, send generic email."

Agentic Marketing changes the game.

The Workflow

  1. Trigger: User signs up.
  2. Research Agent: Googles the user's company, finds their LinkedIn, reads their latest news.
  3. Strategy Agent: Decides the best angle. "They just raised Series B, focus on scaling."
  4. Copywriter Agent: Drafts the email referencing the funding news.
  5. Reviewer Agent: Ensures it doesn't sound robotic.

Result

Open rates went from 20% to 65%. Because it wasn't spam. It was relevant.

This is available now in the Sales Pack.

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